Local businesses that want to interact with mobile users, build stronger customer relationships, and reach an unlimited number of prospects through permission marketing.584

Local businesses that want to interact with mobile users, build stronger customer relationships, and reach an unlimited number of prospects through permission marketing.

Starbucks Coffee has been named 2010 Mobile Marketer of the Year, through permission marketing in mobile advertising and marketing. When opted-in, consumers that are found to be within a local area of Starbucks more...583

Starbucks Coffee has been named 2010 Mobile Marketer of the Year, through permission marketing in mobile advertising and marketing. When opted-in, consumers that are found to be within a local area of Starbucks received a text message offering them money off Starbucks. Mobile Marketing is extremely effective.

Competition for local customers is becoming fiercer every day, all the more reason to consider optimizing a website to increase the chances of more customers. 580

Competition for local customers is becoming fiercer every day, all the more reason to consider optimizing a website to increase the chances of more customers.

Reaching customers that live and work in the same town or community not only increases day-to-day revenues, local marketing online and offline represents an investment in the community and leads to prosperity for all.579

Reaching customers that live and work in the same town or community not only increases day-to-day revenues, local marketing online and offline represents an investment in the community and leads to prosperity for all.

Local business owners can use email campaigns, coupons, mobile marketing SMS deals and phone messaging to encourage shoppers to frequent local outlets instead of spending their money out of town. 578

Local business owners can use email campaigns, coupons, mobile marketing SMS deals and phone messaging to encourage shoppers to frequent local outlets instead of spending their money out of town.

Businesses that optimize for local customers have a variety of available options for building their reputation and reaching the customers they need. No one knows what local customers want better than community more...577

Businesses that optimize for local customers have a variety of available options for building their reputation and reaching the customers they need. No one knows what local customers want better than community businesses that work with local populations every day.

Many business people consider marketing and advertising a necessary evil and begrudge money they spend on it. They advertise in local newspapers, the Yellow Pages and similar resources. Online marketing is cost more...576

Many business people consider marketing and advertising a necessary evil and begrudge money they spend on it. They advertise in local newspapers, the Yellow Pages and similar resources. Online marketing is cost effective and reaches people that other sources can’t.

Many marketing professionals advocate promoting a local business with a 10/10 approach – 10 miles or a 10-minute drive of your location. 575

Many marketing professionals advocate promoting a local business with a 10/10 approach – 10 miles or a 10-minute drive of your location.

If search engine results don’t include your business, you’re losing customers to your competition. Therefore marketing is vital to establishing your local presence and brand. 574

If search engine results don’t include your business, you’re losing customers to your competition. Therefore marketing is vital to establishing your local presence and brand.

When someone does a search, they very seldom look past the first page of search results.If your business doesn’t appear on the first page of search engine results, searchers will visit the business websites of those they can find. 573

When someone does a search, they very seldom look past the first page of search results.If your business doesn’t appear on the first page of search engine results, searchers will visit the business websites of those they can find.

Ensuring potential customers can find your business online is crucial, but many business owners overlook the vast number of potential customers in their own communities and neighborhoods.572

Ensuring potential customers can find your business online is crucial, but many business owners overlook the vast number of potential customers in their own communities and neighborhoods.

An increasing number of Internet users are employing searches closer to home to find the products, services and businesses in which they’re interested. They’re driving less and making more purchases online than in previous years. 571

An increasing number of Internet users are employing searches closer to home to find the products, services and businesses in which they’re interested. They’re driving less and making more purchases online than in previous years.

An increasing number of Internet users are employing searches closer to home to find the products, services and businesses in which they’re interested. They’re driving less and making more purchases online than in previous years. 570

An increasing number of Internet users are employing searches closer to home to find the products, services and businesses in which they’re interested. They’re driving less and making more purchases online than in previous years.

One of the distinctions between mobile and the PC is that mobile is about immediate action. Interesting that 70% of mobile searches lead to action within 1 hour versus 1 month for 70% of PC search users to take more...146

One of the distinctions between mobile and the PC is that mobile is about immediate action. Interesting that 70% of mobile searches lead to action within 1 hour versus 1 month for 70% of PC search users to take action. Mobile Marketing brings quick results!